Thursday, March 19, 2009

Söfft & Hello Stiletto Celebrate in Atlanta

Söfft and Hello Stiletto (a free shoe club for shoe lovers) have worked together occasionally in the past and had so much fun working together - we decided to do a couple of special events to celebrate the Spring 2009 Collection!

Our first event was a wonderful success and was held at the fabulous South City Kitchen in South City Kitchen in Smyrna, GA on March 16th. In classic Hello Stiletto tradition, there was a pink carpet rolled out for Hello Stiletto members to strut their stuff in their most extravagant and cutest pairs of shoes. A "Best in Shoe" winner was declared and a pair of Söfft Shoes were awarded as a prize. A Söfft Runway Show also took place where a few members of the club modeled some of the hottest looks from the Spring Collection. THANK YOU to the four ladies who modeled for us! They looked gorgeous and wore the shoes well!

Söfft and Hello Stiletto will be joining efforts again on April 9th in CHICAGO! If you're a club member, we hope you'll join the fun. If you are not a member but would like to join, visit to learn all about it and join.

Some pictures from South City Kitchen!

1 comment:

kate said...

I recently went shopping for shoes and was looking for a comfortable dress shoe (which is almost impossible to find). However, I believe I finally found my answer to dress shoe comfort – Sofft Shoes. Wow! Are they comfy. I can actually wear high heels now. Their styles are absolutely great! I don’t have to walk around in flats to be comfortable. This is the last pair I bought Sofft Bordeaux