QVC | FFANY Shoes on Sale

A few weeks ago, we had the pleasure of attending QVC's annual event FFANY Shoes on Sale, a special shopping experience that raises money for breast cancer research and education.  Since its beginnings in 1994, this event has raised over $34 million to combat the disease, and we here at Söfft are proud to be a part of it!  Click here for a photo gallery of the event and see the stars who attended, Angie Harmon, Ivanka Trump and Doris Roberts to name a few, and check out a few of our party pics below - too bad about that view of Central Park, huh?!?

Trend Report: Polina

Ok ladies, let's admit it: walking around in heels all the time (even Söfft ones) can make for some sore soles.  We all need a break, so let's take it down a few levels and slip on a pair of flats.  These sweet little shoes are perfect to dress up, dress down, and everything in between, all while keeping you comfortable and safely grounded!  Try the Polina, as recently seen on RealSimple.com, for a fun and bright take on a classic flat!

 At the Office

A casusal look for the workday.

Top, Vince; Blazer, Alexander Wang; Pants, ACNE; Bag, DKNY; Necklace, Dannijo; Earrings, Jamie Wolf

On the Town

Heading to a movie or a dinner party in comfortable style!

Sweater, Moschino; Pants, Splendid; Jacket, DKNY; Earrings, Monica Vinader; Bag, Cashhimi

 Weekend Wear

Perfect look for all the weekend's activities.

Sweater, Donna Karan; Top, Splendid; Jeans, Citizens of Humanity; Earrings, Miguel Asesr; Watch, Anne Klein; Bag, Reed Krakoff

Trend Report: Stockholm

Fall Getaway Fashion

When the leaves are changing and the temperature is dropping, there's no better time to put on a cozy jacket, a warm scarf and zip up some majorly fashionable boots.  This season we're loving the Stockholm boot, the perfect mix of rugged charm (with that lug sole and oiled leather!) and hip-chic (buckles buckles buckles!) and we're finding that this stunner seems to fit perfectly with our fall weekend-getaway wardrobe!  It's a good thing too, because with the way we pack, there might not be room left in our weekend bags for any other shoes...

Autumn Stroll

See the town (and the leaves) in cozy fashion!

Sweater, Marc Jacobs; Pants, Jill Sander; Coat, Etoille Isabel Marant; Scarf, Forever 21; Gloves, Ugg; Earrings, Monica Vinader

Wine Tasting

Discover full-bodies cabernets and robust zinfandels in sleek style

Shirt, J. Crew; Pants, Jill Sander; Coat, Juicy Couture; Belt, Forever 21; Bag, Hobo International; Earrings, Chico's; Winetasting notebook, DeLong's

Candelit Dinner

 

Stay casual and cozy for a romantic evening

Shirt & pants, Vince; Jacket, Acne; Necklace, Dannijo; Ring, Anuja Tolia; Earrings, Hive & Honey; Bag, Kate Spade; Lipstick, Chanel in Obscure Dark

100th post!

Happy 100th Post, Söfft Blog!  

The Valencia Trend Report officially put us into the triple digits, hooray!  We've come a long way, baby, from those humble first posts to offering you cutting edge style and giving you a glimpse into the World of Söfft.  Stay with us, faithful followers, as we start in on the next 100 posts - we guarantee they'll be even better than the last!

Xoxo!

img from here

Trend Report: Valencia

Slouch boots are all the rage, and why wouldn't they be?  They're soft, comfortable and they make any outfit look fresh and inspired.   The Valencia strikes a nice balance between edgy and casual with it's studs and buckles and buttery soft leather.  Slip them on with leg-lengthening black pants or tights and relax knowing you look good and feel great!

At the Office
  

Office wear gets a casual spin

Top, Jill Sander; Sweater, T by Alexander Wang; Pants, J Brand; Necklace, Lee Angel; Watch, Urban Outfitters; Bag, Olivia Harris

On the Town

 

Tuxedo shorts and slouch boots are perfect for a fashionable night with the girls!

Top, ACNE; Shorts, Valentino; Tights, Hue; Jacket, Isabel Marant; Necklace, Erickson Breamon; Ring, Fragos; Bag, Olivia Harris

Weekend Wear

A perfect weekend look with cozy sweater and durable parka

Sweater, Theory; Parka, Mac by Marc Jacobs; Jeans, J Brand; Watch, Wet Seal; Bag, Deux Lux

Trend Report: FABLE

I'm sure every girl has wanted, or still wants, her own pair of ruby slippers.  Ever since Dorothy clicked her heels three times and those sparkling red shoes flashed across the screen, a love affair with red shoes was born.  While you may not be able to pull off sequin covered red heels everyday, the Fable mary jane can give you a pretty close look with it's sweet style and shimmering red patent leather.  And what better look to pair with red shoes than the classic leopard print, which is turning out to be a hot item for fall!

At the Office

 

Work style gets fierce with a leopard shift dress.

Dress, Moschino; Sweater, Rick Owens; Belt, Salvatore Ferragamo; Bag, DKNY; Watch, Michael Kors; Earrings, Kate Spade

On the Town

 

 Play with texture in velvet dress, patent heels and calf hair bag.

Dress, Marc Jacobs; Bag, Michael Michael Kors; Earrings, Juicy Couture; Bracelet, Roberto Cavalli

Weekend Wear

 

Cute style for weekend fun!

Top, T-Bags; Jacket, Lot 78; Jeans, J Brand; Bag, Rebecca Minkoff; Earrings, Aurélie Bidermann

Style Spotlight: DVF

Diane von Furstenberg is best known for creating THE most figure-flattering dress in fashion history - the Wrap dress.  Seriously, there isn't a woman alive who doesn't look flawless in its design.  Von Furstenberg also dominates the world of prints in the fashion industry.  Her amazing talent for color and pattern combined with her design of beautiful, wearable pieces means that much of everything she shows on the runways will be instant classics.  For Fall 2010, she depatred a bit from her usual aesthetic with tailored menswear-inspired pieces and monochromatic looks but still kept the feminine feel that makes her clothing so recognizable.  And for those looking for distinctive dresses to add to their wardrobes, DVF most definitely did not disappoint!  All her looks were grounded by sexy black heels - if you find yourself in a famous DVF wrap dress, or a similar look, tie it all together with some hot styles from Söfft, the Amalfi, Belvedere and Adria: